5.0 out of 5 stars Flouride free, ideal.

M.H.W. · 6 April 2025

(function() { P.when('cr-A', 'ready').execute(function(A) { if(typeof A.toggleExpanderAriaLabel === 'function') { A.toggleExpanderAriaLabel('review_text_read_more', 'Read more of this review', 'Read less of this review'); } }); })(); .review-text-read-more-expander:focus-visible { outline: 2px solid #2162a1; outline-offset: 2px; border-radius: 5px; } I really like this. I was looking for flouride free toothpaste that still tasted pretty 'normal' and this is it. Teeth feel nice and clean and brighter. Fresh minty taste and good value for money.

5.0 out of 5 stars Good alternative

D. · 18 January 2025

Only just started using this toothpaste as an alternative to the commercial brands which are full of chemicals that I am trying to avoid. My teeth are sensitive and so far this product seems ok. It has a pleasant minty taste, leaves a fresh feeling, and does the job it is designed for. I am not concerned with whitening my teeth so cannot comment. It is more expensive than my usual product but worth it as it has more natural ingredients.

4.0 out of 5 stars Gentle and effective, but not cheap

N. · 6 June 2025

This is a really good toothpaste. It leaves my mouth feeling fresh and clean, and I love the natural mint flavour, not too strong or artificial. My gums feel healthier since using it, and it’s gentle but still effective. The only downside is the price. It’s more expensive than other toothpastes, so I tend to use it occasionally rather than every day. But if you’re looking for a natural option that actually works, it’s worth trying.

5.0 out of 5 stars Best toothpaste. Cavities reduction in few days. Natural!!

a. · 12 May 2024

This toothpaste is truly remarkable. Not only does it deliver on its promise of fresh breath and a clean mouth, but its cavity-fighting power is unmatched. Within just a few days of use, I noticed a significant reduction in the number of cavities I was experiencing. It's gentle on the gums yet tough on plaque, leaving my teeth feeling stronger and healthier with every brush. In addition to its impressive cavity-reducing abilities, this toothpaste stands out for its commitment to natural ingredients. Free from fluoride and PBS, it provides peace of mind for those seeking a more holistic approach to oral care. Its all-natural formula ensures that I'm not introducing any unnecessary chemicals into my body, making it a safe and effective choice for daily use. With this toothpaste, I can prioritize both my dental health and my overall well-being.

5.0 out of 5 stars Good

J. · 27 April 2025

Good tooth paste, cleans pretty good. Has very strong mint taste. Paste consistency is good.

5.0 out of 5 stars Tasty

G. · 9 June 2025

Good product

4.0 out of 5 stars A 5 quid price hike?

J. · 20 December 2024

The toothpaste is grand, honestly it is good stuff and at the previous £5.99 it was a good dealHowever I'll be looking elsewhere from now on, a 100% price increase on the lead up to Christmas when everyone's struggling isn't the kind of moral compass of a company I want to buy fromPoor do's to but oh well on to the next one10 quid though 👀😆

5.0 out of 5 stars Tastes great

G.F. · 28 December 2024

Happy with this toothpaste so far. Teeth are super clean and great tasting.

Super goût, efficace

S.D. · 11 May 2025

(function() { P.when('cr-A', 'ready').execute(function(A) { if(typeof A.toggleExpanderAriaLabel === 'function') { A.toggleExpanderAriaLabel('review_text_read_more', 'Read more of this review', 'Read less of this review'); } }); })(); .review-text-read-more-expander:focus-visible { outline: 2px solid #2162a1; outline-offset: 2px; border-radius: 5px; } Dentifrice au top avec un grand tube je fais 1 mois et demi , pas besoins d'en mettre beaucoup mousse bien et fait un effet frais même après avoir rincé la bouche .

It's cruelty free.

P. · 13 June 2025

I chose this brand because I found out that all of the major toothpaste companies test on animals and I won't have any part of that. It does the job well and I like it. Try entering in the search bar toothpaste and all the brand names will come up and as soon as you press cruelty free they all disappear. They should be ashamed of themselves.

Buena

A.C. · 20 August 2024

Me agrada que no tiene ingredientes dañinos, y si da la sensación de limpiar bien.

God smak!

P. · 30 October 2024

Fluorfri tandkräm som gör jobbet. Har använt den i ett års tid och är mycket nöjd.

My favorite toothpaste

L. · 12 June 2025

I'm completely hooked on this toothpaste, it makes my teeth feel as clean and fresh as after dentist appointment. The flavor is great, soft mint, very pleasant amount of foam, and it lasts very long. It's also priced fairly because of how long it lasts and has no bad ingredients.